
ADVOCACY & OUTREACH TOOLKIT
One of the most effective advocacy tools CACTE has is YOU! Becoming an advocate is one of the most important actions you can take to secure the future of CTE. It's all about outreach and relationships!
CACTE and ACTE have developed a wide variety of tools to assist you in your advocacy activities, keep you informed and promote ongoing support for CTE. The tools here provide step-by-step directions and examples that will help you reach out to policymakers at the local, state and federal levels, as well as your community and the media.
Take advantage of these super cool videos developed by CCCS for us to use! Filmed in COLORADO, featuring COLORADO CTE PROGRAMS, the videos have Spanish and English closed-captioning. There are 4 videos from which to choose, aimed at different audiences.
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Colorado CTE Videos:
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Advocacy & Outreach Lesson Plan
This lesson plan is designed to engage your students in advocating for CTE with policymakers and is aligned to the National CTE Common Core Standards and all CTE program area standards. Be sure to use it to promote Career & Technical Education during CTE month! Please refer to the 2025 CACTE Legislative Priorities and CCCS CTE Fact Sheet for talking points!


Working with Policymakers ​
Policymakers work for you and your students! CACTE encourages you to visit your local, state, and federal policymakers often and remind them of the value of CTE. Below are some resources on how to plan and carry out these visits.

Policy & Advocacy Publications ​
Be sure to use the following publications and fact sheets to support your program and your CTE advocacy efforts.
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